Maersk launches new visibility tool “Captain Peter”

maersk

Maersk has released its revamped Remote Container Management (RCM) platform featuring the virtual assistant Captain Peter, accessible via a smartphone app. The avatar will assist customers along the journey of their cargo, reducing some of the daily hassles and complexities of shipping.

Since its launch to customers in September 2017, over 3,600 companies have signed up for RCM and the transparency on information from the over 380,000 refrigerated containers of the combined fleet of Maersk and Hamburg Süd it provides.

Captain Peter keeps an eye on the container’s temperature, humidity, and CO2 levels, and notifies the customer if something needs attention. The data is now cloud-based for increased agility and can be easily shared as well as configured to the customer’s specific needs.  

Source: Maersk