Hapag-Lloyd has introduced its new real-time container monitoring programme “Hapag-Lloyd LIVE”, offering features such as real-time GPS location, temperature information and power-off alerts.
In an initial step, the company is equipping its entire reefer fleet of some 100,000 containers. The features of “Hapag-Lloyd LIVE” will be gradually released for use as the entire reefer fleet is being outfitted. Some “Hapag-Lloyd LIVE” features may also be made available upon request to dry container customers to offer enhanced supply chain transparency.
The smart reefer solution, which leverages the latest loT technology, has been developed by Globe Tracker, a supplier of supply-chain visibility solutions. The telecommunications companies T-Mobile Austria – part of Deutsche Telekom Group – and Ericsson will also be supporting this project by providing global connectivity and IoT infrastructure for integration into existing Hapag-Lloyd software and services.
“With our corporate ‘Strategy 2023’, we have set ourselves the goal of becoming number one for quality. Customers expect more reliable supply chains, so the industry needs to change and invest sufficiently. It is imperative that we understand and fulfil our customers’ needs faster than our competitors,” says Juan Carlos Duk, Managing Director Global Commercial Development at Hapag-Lloyd.
The company intends to cooperate closely with its customers in order to adapt the solution even further.
Source: Hapag-Lloyd
