DPD UK has announced a partnership with addressing technology company, what3words, to enable deliveries to precise locations.
From Friday 25th February, parcel customers can add their what3words address in the Delivery Preferences section of the DPD app. With precise what3words addresses, drivers know they will arrive at the exact building entrance, doorstep, or tucked away side passage specified by the parcel customer.
There are several reasons why certain UK locations cause problems for all types of visitors, including delivery drivers. Addresses aren’t always accurate, postcodes often cover broad areas, and access to some buildings may not always be clear. And for new builds, it can take up to six months for the address to be registered. Poor and inaccurate addressing can also add difficulties for couriers.
What3words addresses the way people communicate locations. It has divided the world into 3 m x 3 m squares and given each square a unique combination of three words, and provides users a way to find, share and navigate to precise locations, anywhere in the world. For example, ///bands.villa.swung will take you to a precise 3 m x 3 m location on Primrose Hill in London.
DPD hope that the use of what3words will mean more reliable deliveries and more accurate delivery times for customers in certain locations. The initiative will also help reduce the need to provide additional directions or to pick up a parcel from a neighbour, because the driver couldn’t find them.
The company stated that with what3words, drivers should be able to find more delivery locations at the first attempt so routes can be better optimised, helping DPD UK cut out the inefficiencies that create surplus emissions in the last mile.
Source: DPD
