The Delamode Group has announced the expansion of their vertically integrated online delivery service EshopWedrop with the purchase of Lithuanian based cross-border online delivery service platform PirkAnglijoje.lt.
In 2012, Rimtautas Rekus founded PirkAnglijoje to provide a cost-effective way for customers in Lithuania to buy goods from UK online retailers and transport them back to Lithuania. Since then PirkAnglijoje has established a customer base of over 19,000.
In 2015 Delamode Group launched its own similar e-commerce offering, EshopWedrop, to customers in Lithuania, Latvia, Estonia and Romania. The service overlays Delamode’s existing European general cargo freight-forwarding operations to consolidate online purchases made in Western Europe. The goods are then transported to the destination country before “final mile” delivery is carried out by local distribution partners, or delivered to strategically located collection points.
The integration with EshopWedrop allows PirkAnglijoje’s customer base additional access to e-commerce markets in Germany, Italy and Poland as well as access to EshopWedrop’s user IT platform and services.
Mircea Bandean, Managing Director of EshopWedrop, commented: “Expansion into Lithuania represents a move into a dynamic market. With 320,000 of the 650,000 Lithuanian e-shoppers making cross-border purchases, clearly there is a strong appetite in Lithuania to purchase online goods and services from abroad. By integrating the PirkAnglijoje customer base we will have approximately 5% of the market share of all cross border online shopping deliveries to Lithuania.”
Stephen Blyth, Delamode Group Chairman, said: “We are very pleased to announce the Group’s acquisition of PirkAnglijoje, and look forward to developing a good relationship and expanding PirkAnglijoje’s impressive customer base in the region. The integration of PirkAnglijoje will create a step change in volume levels across our e-commerce routes and we believe there is significant untapped demand amongst the eastern European consumers to take advantage of.”
Source: Delamode Group