Myth Busting – Confronting Four Common Perceptions About Digital Freight Forwarding Start-Ups

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Our latest whitepaper addresses the key perceptions and misconceptions of the digital freight forwarding space. The paper analyses point by point some of the assertions made by market commentators and practitioners in the past few years to see what the market reality is in 2021.

Myth 1: Digital start-ups cannot offer value added services successfully

Myth 2: Digital start-ups don’t have the right infrastructure, processes and people to carry out the many physical steps required

Myth 3: Digital start-ups are not designed to manage substantial volumes from large shippers

Myth 4: Digital start-ups lack scale, buying power and established relationships with shippers and carriers

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