Maersk announces partnership with Indian online trucking company, Blackbuck


Maersk has announced its partnership with BlackBuck, one of India’s largest online marketplace for trucking, to provide an online marketplace for containerised trucking in EXIM logistics in India. The new platform will be owned and operated by Black-Buck with Maersk supporting BlackBuck to develop compelling industry specific solutions. The neutral platform will be open to the whole industry and will aim to empower sustainable growth & efficiency by reducing touchpoints in the supply chain. The platform will match demand and supply for trucking using real-time visibility and control.

Speaking about the collaboration with Maersk, Ramasubramaniam B, Co-Founder & COO – Strategic Initiatives said, “At BlackBuck, over the last four years, we have developed our robust product & technology that maximises the billable kilometres of a truck, delivering higher realization to the truck owners & driving a low-cost transportation network to the shippers. Our product will add significant value to the EXIM containerised trucking industry in India that has the additional complexity of meeting the timelines of sea freight connections, apart from other regular trucking related challenges. Maersk with their industry specific knowledge and expertise, will help us transform this space through digitization.”

Maersk has set out on a digital transformation journey and amongst various other initiatives globally is the India-focused OceanPro accelerator program which was launched in 2018. The solutions developed by a few of the start-ups in first cohort of OceanPro are already being implemented through various services to accelerate technology innovation in Shipping & Logistics industry in India and globally. The company launched the second cohort of OceanPro in July this year with a group of five start-ups.

Source: Maersk