Kerry Logistics announced the establishment of Kerry Coffee Hong Kong (‘Kerry Coffee’) to extend its business into the trading of coffee and related products, as well as to further deepen its partnership with Italian coffee group and global brand illycaffè. Kerry Logistics has been in partnership with illycaffè since 2017, providing it with total integrated logistics solutions and acting as the sole distributor of iperEspresso coffee machines and capsules in Hong Kong.
Under the agreement, Kerry Coffee will provide total logistics solutions, sales, and marketing to grow on the back of the growing coffee culture in Hong Kong and Macau, solidify the market position of the illy brand and establish Kerry Coffee as a major player in the coffee market. Kerry Coffee will be the sole distributor of illycaffè’s complete product range in Hong Kong and Macau.
Robert Berger, Executive Director – Fashion & Lifestyle of Kerry Logistics (Hong Kong), said: “The establishment of Kerry Coffee and the consolidation of illycaffè’s full product range under the new company will enhance the cost-efficiency of the sales and distribution operation, and enable illycaffè to increase its market share and brand recognition in Hong Kong and Macau. The development also enriches Kerry Logistics’ food services business and allows greater product diversification to serve the food service industry and club customers in Hong Kong and Macau.”
Source: Kerry Logistics
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