DHL to roll out digital freight platform Saloodo! across the Middle East


Saloodo!’s digital freight platform – so far available to shippers, dispatchers and carriers in Europe – will be accessible to users in the Gulf region for domestic transport and international freight. DHL plans to roll out Saloodo! across most countries in the Middle East in 2019.

Saloodo! simplifies road freight processes by matching shippers to transport providers. Shippers and carriers deal with Saloodo! from initial booking to final payment, regardless of which transport provider they choose. All documents and information flow through a single platform and are available in real time, 24/7. 

The entire administrative process can be tracked and managed digitally, including freight documents, invoices and payments. Saloodo! acts as both the contractual partner and single point of contact, so transport providers can have invoices paid within just fourteen days. Through the Saloodo! Driver’s app, drivers are informed immediately of which order they will be handling, and all necessary information is sent directly to their smartphone. Drivers can also use the app to document delivery, invoices, and damages incurred to an item.

In Europe, more than 18,000 shippers and over 7,000 carriers with more than 250,000 trucks are already working with Saloodo!, since its European launch two years ago, and it is expected that the numbers will continue to grow.

Thomas Grunau, CEO of Saloodo! in Europe, said: “Given the strong growth of the logistics market in the Middle East, we feel this it is the right place to begin offering our solution beyond the EU and develop it further.”

Tobias Maier, CEO of Saloodo! Middle East (MEA), added: “Even though the UAE is one of the largest logistics markets in the Gulf Cooperation Council (GCC), there remain untapped opportunities given the economic diversification and several road infrastructure investments underway. DHL’s expertise in the region and wide portfolio of services will support the successful deployment of Saloodo! in the UAE, and in the Gulf region.”

Source: Deutsche Post DHL Group