DHL has announced that it is changing the brand name of DHL Global Mail to DHL eCommerce across North and South America. The company states that the change reflects DHL’s new focus on the entire logistics chain to meet rising demand for automated e-commerce solutions in several industry sectors including fashion, consumer electronics, media products and consumer pharmaceutical products. DHL claims that these services will provide new added value to customers along the entire supply chain for e-commerce.
DHL eCommerce will continue to provide DHL Global Mail’s services for domestic and international B2C shipping.
“Robust growth in e-commerce is a critical planning element for retailers and all the enterprises that supply them, presenting them with a new range of opportunities and challenges,” said Lee Spratt, Chief Executive Officer of DHL eCommerce Americas. “DHL eCommerce will provide customers with the services they need to meet these challenges in the supply chain, as well as in additional value-added services such as targeted marketing, shared-use fulfilment facilities, day-definite delivery and handling international returns. And we will do this as we continue to provide the full range of the high quality B2C shipping services for which DHL Global Mail is known.”
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